Business in general comes hand in hand with promoting products/services, people still need to know about what you do; that brings the marketing dilemma and an assumed potential social media strategy.

Finding a unique balance between maintaining the best working environment for my brain and creating the best results for my clients has taken some trial and error…

That moment.

When you realise…
• That feeling I should be working or doing something
• Something unknown and genuinely awful was going to happen
• That lurking, invasive feeling that something terrible is about to happen
• I should of said 'xwz' and now everything is going to crumble

… it doesn't have to be this way.

How can I put this understanding into practice?

It's helpful to be aware of these effects, so we are more conscious and able to manage them in our lives.

What this means is that you can manage your schedule and energy levels effectively

What an unusual statement from John Cleese about creativity, I thought. I am used to more flowery and intangible statements about creativity, but this sums it up so primally for me and how I like to operate. But I’ve found it is underestimated and misunderstood…